Branding & Marketing projects
portfolio
Travel concept Port Comfort
product concept, brand book
CLIENT: Natalie Tours
For the concept club hotels Port comfort (beach hotels in resorts in Spain, Greece, Cyprus and Egypt), the following items were developed:
years of operation
destination countries
countries' markets
million guests
items developed:
- Port Comfort concept logo
- Naming
- Logos of kids clubs Zebra and Pirates
- USP of the Port Comfort concept
- Promotional materials
- Branding items for hotels
- Signs, flags and navigation
- Souvenirs
- Uniform
- Brand book, which includes the logo application rules, colors, fonts, publication grid and all layouts with technical descriptions and rules of implementation in a hotel
The concept has been implemented in hotels in 4 countries.
Over 2 million guests have visited hotels in 8 years.
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